Released on = February 8, 2007, 6:55 am

Press Release Author = ArcaMax Publishing

Industry = Media

Press Release Summary = Book lovers have a new way to discuss and share their
favorites by visiting the ArcaMax Book Club community at http://books.arcamax.com .


Press Release Body = Book lovers have a new way to discuss and share their favorites
by visiting the ArcaMax Book Club community at http://books.arcamax.com .

The community offers a variety of fun, interactive options for readers, including
the ability to create pages on topics of interest, start discussions with other
readers, and read along with other subscribers in the Book Club library.

In order to bring this flexible, fun format to their readers, ArcaMax is working
together with Wetpaint.com, a leading source for free wikis (Web sites with
information created and edited by readers). Thanks to the arrangement with Wetpaint,
ArcaMax Publishing readers can now make their own book clubs.

ArcaMax CEO Scott Wolf says, \"Subscribers and casual readers can both benefit from
this new setup. We\'ve given them a variety of books to read free in our Book Club;
now they can inform other readers about what they\'ve learned, or what they like
about any given book and promote discussions among their friends and family or other
community members.\"

The ArcaMax Book Club ( http://www.arcamax.com/books ), a popular feature from
ArcaMax since December 2005, offers subscribers a unique reading experience. Using
ArcaMax\'s chapter per day system, each book subscription is unique based on the
reader\'s daily progress. If the reader falls behind or wants to read ahead, the book
is available in its entirety on the Web site. The free subscription can be changed
to easily to have the next day\'s newsletter pick up where they left off. ArcaMax
Publishing has applied for a patent for this technology.

The ArcaMax Book Club features more than 600 classic books in eight genres --
including Shakespeare plays, Emily Dickinson poems, religious texts and more.

The new book club community is available in each classic book and encourages
subscribers to discuss the book as they go. They may choose to post trivia about a
favorite author, write up thoughts about their current read, or encourage other
subscribers to give their favorite book a try.

Discussions are already emerging in the community, and Wolf is looking forward to
seeing even more. \"It\'s wonderful to see our readers taking an interest beyond just
reading the book on their own. It\'s always more fun to have someone to talk to; it
makes the reading experience much more meaningful.\"

Readers can begin participating right away on ArcaMax\'s Wetpaint site, located at
http://books.arcamax.com . In addition to the Book Club, ArcaMax offers dozens more
free ezines, including parenting tips, comics like \"Garfield\" and \"Family Circus,\"
special holiday features, and more. For more information or to sign up for a free
subscription, visit http://www.arcamax.com/cgi-bin/reg .

Wetpaint is changing the way people share and collaborate about passions and
interests online through its consumer-friendly Wiki platform. For the first time,
anyone who knows how to use Microsoft Word can use Wetpaint to click and type
online. Wetpaint has powered more than 200,000 user-created community sites since
launching in June 2006. Wetpaint is backed by Accel Partners, Trinity Ventures, and
Frazier Technology Ventures. For more information, visit www.wetpaint.com.


Web Site = http://books.arcamax.com

Contact Details = ArcaMax Publishing
744 Thimble Shoals Blvd., Suite C
Newport News, VA 23606
Phone: 757-596-9730
Fax: 757-596-9731
http://www.arcamax.com